Foundations  ·  one-time

Know how they'll react
before you send it.

Build a profile of your client or the executive you support — then paste any draft and Claude tells you what'll land, what they'll redline, and what's missing.

3 modules 🗂 Build: Client & Executive Profiles 💳 one-time
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Why This Course

You already know how they'll react. Now Claude does too.

You don't need a tool to tell you a press release is fine. You need one that tells you the executive will redline paragraph three.

Every draft is a guess until someone reacts to it.

You know your client. You know the executive you support. You know what they care about, what sets them off, what phrases they hate, what they'll quietly rewrite. That knowledge lives in your head — and every draft you send is a small bet on whether you've remembered all of it.

This course moves that knowledge out of your head and into a clients/ folder Claude Code can read. Paste in any draft — an email, a pitch, a statement, a LinkedIn post — and Claude tells you how this specific person is likely to react. What lands. What they'll push back on. What you forgot.

It's a second read from someone who knows them as well as you do — available any time, on any draft, before anything goes out.

The Tool

Know Your Client

It's the answer to "how will they react to this?" — before you send it.

By the end, you'll have:

  • A clients/ folder with three or four profiles — one full-depth reference profile plus quick profiles for the rest of your roster
  • A standard profile template covering goals, sensitivities, phrasing they hate, things they'll always rewrite, key messages, and how they read between the lines
  • A workflow you'll use weekly: load the person, paste the draft, get a read on how it'll land before you send it
  • Two reusable maintenance prompts — one for updating a profile after a big meeting, one for reviewing the whole roster

Built once, used forever. And every other tool you build in The Build — the Message Architecture Builder, the Pitch Writer, the LinkedIn Post Generator — can read the same profiles, so they know who they're working for from the first prompt.

Curriculum

Three modules, start to finish

Each module builds one layer of the profile. The last one gives you the maintenance prompts plus the one-sentence habit that turns this into a weekly draft-review workflow.

01
Build Your First Profile
clients/ folder + profile template + your first complete profile
02
Add the Rest of Your Roster
Two or three quick profiles, so you leave with a real roster
03
Keep It Current — and the Habit That Pays It Off
Update prompt + roster review prompt + the load-then-paste habit you'll use on every draft
Before You Start

What you need coming in

Stop guessing how it'll land.

Three modules. A profile of your client or executive that Claude reads before reviewing any draft — so you know how they'll react before they do.

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