Copy, personalize the highlighted fields, and send to your manager or L&D team.
Hi [Manager's name],
I'd like to request approval for a professional development purchase from The Build, an online training program focused on AI systems for communications professionals.
What it is: The Build is a hands-on course platform where communications professionals learn to build AI-powered systems using Claude Code. Each course results in a working system that can be used immediately in daily work — media list builders, coverage analyzers, pitch writers, spokesperson prep tools, and more.
What's included:
Cost: [$150 for one course / $300 for two / etc. — adjust to what you're requesting]. This is a one-time purchase — there's no subscription to renew — and it's less than the cost of a single conference registration or one day of external consulting.
Why it's relevant to my role: AI is rapidly changing how communications teams operate. This program would help me [build tools that automate media research / streamline our coverage reporting / improve our pitch targeting / describe your specific use case]. Rather than paying for expensive third-party AI tools, I'd be building custom solutions tailored to our team's specific needs.
Expected outcomes:
The subscription can be categorized under professional development or L&D. I'm happy to share what I build with the broader team and present learnings in a team meeting.
Would you be open to approving this? I can share more details or set up a quick call to discuss.
Thanks,
[Your name]
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